Creative idea, Newsletter

Creative idea to thank the Meller community for their support. The objective of this playlist was to express gratitude to the Meller community in a creative way. For this reason, we didn't want to write a simple text and decided to create a playlist for them. Not to listen to, but to read.

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This action was supported by Instagram Stories, as we directed user traffic from there to Spotify so that people who were not subscribed to the newsletter could also read it.